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Launching New Qualities to Help You Find Deeper Connections

Launching New Qualities to Help You Find Deeper Connections

Simply over time for Valentine’s Day, we’re debuting exciting new product features created to emphasize your indiv >and a sneak peek at our fresh look

At OkCupid, we’re specialized in assisting our people link on a much much deeper degree — whether they’re looking somebody not used to go out with or “the one.” Today we’re announcing two brand new, major item features which will do exactly that. You’ll notice both of these into the software, and we’re excited to know that which you think. Plus, next thirty days we’ll roll down a fresh, illustration-driven appearance — and we’re providing you with a sneak peek at this time.

NEW 2017 Questions & Categories:

Our iconic concerns have now been a main area of the OkCupid experience since the start. With every concern you solution, the higher we understand you and can match you with people you’ll really click with. Our concerns allow you to even express yourself learn yourself, and share your viewpoint regarding the things you worry most about.

2017 brings a number of subjects we understand you’re excessively passionate about — topics that, one or two hours years back, we never ever might have thought could be therefore today that is relevant.

You’ll see a brand-new group of concerns that address topical issues, to help you concentrate in regarding the things — whether politics or intercourse — which can be most critical for you. We’ll upgrade this brand new concern category each year. The first 2017 launch includes 50 of-the-moment concerns, addressing sets from ghosting to Trump, from environment switch to student financial obligation — those things you need to understand a person’s stance on before you meet them.

brand brand NEW DoubleTake Mobile Phone Matching:

We’ve all had a night out together with a person who seemed online that is really cute then there is absolutely nothing to mention as soon as you came across in individual. Whenever you fly past a selfie, you lose out on who see your face is really and that which you may, or might not, have as a common factor.

We realize you’re more substance than simply selfie, therefore OkCupid’s brand new DoubleTake feature provides a much deeper check each member’s individuality straight away. DoubleTake shows more photos and features each person’s personality and profile in just a matching interface that is mobile. The DoubleTake that is new helps your individuality — whether this means showcasing a love for politics, art beer, dogs, the outside, or art — to help you relate genuinely to individuals you’ll actually click with in true to life.

“With DoubleTake, we reveal many others areas of a person — we’re showing why is individuals tick making sure that you’ll have actually better dates and better relationships. OkCupid has been spot for interesting individuals who would you like to link predicated on something more than simply looks, because everybody has a tale. In the place of helping users increase, our DoubleTake function slows them down — so they can appreciate each other’s individuality,” said OkCupid CEO Elie Seidman.

The launch that is beta of demonstrated that slowing the knowledge results in better connections — and much more of these, too. Since DoubleTake’s beta launch, shared matches in the application have tripled.

Previewing OkCupid’s Fresh New Look:

This March, we’ll debut a brand new new appearance featuring fun, lively pictures by Jay Daniel Wright, a skilled musician located in Berlin whose work can be obtained when you look at The nyc occasions, Die Ziet, and Bloomberg Businessweek. Other important components associated with the design should include brand new typography and a bolder, cleaner aesthetic.

“OkCupid greets a community that is vibrant of, revolutionary individuals,” Seidman explained. “We desired our brand new design to mirror that, and in addition represent the individuality of OkCupid, too.”

It’s you — our people — who make OkCupid the interesting, inviting, artsy, nerdy, chill, cultured, foodie, outdoorsy, passionate, zen, quirky spot that it’s. Many thanks for increasing the vibrancy associated with the OkCupid community.